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WooCommerce vs Magento – Whats Right for My Business?

When it comes to eCommerce, WooCommerce and Magento are two of the common heavyweights in the ‘open source’ eCommerce market.   In fact, they are the most common platforms we get asked about.  There are key factors that help you decide which is right for you – so we thought why not share them with you if you’re considering the pros and cons of WooCommerce vs Magento.

Bespoke design vs Theme & Template website design

This is a whole discussion in it’s own right – but I wanted to quickly cover what this means.  With a bespoke design, the visual aspect of the site is created completely for you and build from scratch – the design and development process is longer, so the costs are higher.   A template website design is based on a pre-designed template that is then customised to your company branding – so the development times are quicker, and the cost is therefore lower.

Think of it as a suit – you could go to a tailor, or you could go to Next… you could even go to Primark.   Each option is applicable to the budget you have for the site.    I’ll show no bias in this article, and we’ll bring it up in another blog post in a few weeks.

WooCommerce vs Magento

So here we go with the comparison – these are in our opinion, and I know that other agencies will read this and argue out some of the points such as marketplaces integration and maximum number of products… but with the benefit of experience, I’m going to stick to my guns!

WooCommerce Theme

Woo Commerce Bespoke

Magento Template

Magento Bespoke

Branded completely for your business

Good for Bricks & Mortar

Good for Online Only

Advised Maximum Prods

< 300

< 300



Simple Product variations (size and colour)

Complex and bespoke products

Run your business through the website

Integration with accounts / erp systems

Integration with Marketplaces (ebay / amazon)

Not Advised

Not advised

Multiple payment providers

Suitable for startups

Suitable for established businesses

Provides long-term support for multi-million pound turnover

Budget to invest in project





So, that’s it – WooCommerce vs Magento and we hope that it’s helped.   If you still have questions get in touch – we’re more than happy to help and there’s no obligation or hard sell!