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Assurance Mobility

Rebrand and Website for Assurance Mobility

Assurance Mobility are UK retailers of mobility aids and accessories for use inside and outside the home.

Founders Gemma and Maxine have over 25 years of combined customer service experience and have been running an ecommerce site since 2014.

They are dedicated to their customers’ mobility needs, independence, and quality of life.



View The Project
  • Date

    September 21, 2022

  • Client

    Assurance Mobility

  • Skills

    Branding, Website Design, UX


Assurance Mobility was operating an outdated WordPress website when they approached us.

Founders Gemma and Maxine wanted to refresh their branding and modernise their website.

Our designers revitalised the Assurance Mobility brand with distinct colours and a logo and symbol that clearly communicates their values. These values and identity are also clear in the website design, which features a welcoming and accessible interface.

The website is designed with search engine optimisation (SEO) in mind – its ease of navigation, landing pages, and product pages are favoured by search engines and are more likely to rank highly.

Assurance Mobility Branding Design Agency 1
Assurance Mobility Ipad Mockup
Assurance Mobility Ipad Mockup
Assurance Mobility Rollator

As a growing business, we needed our website to reflect the next level for us. We have specialist requirements at the check-out stage, which has in the past, caused barriers and delays. However, Darren and the Courageous team took on the project and have found a solution to everything we needed.


Communication, timescales and updates are important to us as a business and Courageous have not let us down.  We’re looking forward to continuing to work with everyone at Courageous.

Maxine Correy, founder and owner of Assurance Mobility