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Courageous.
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Procure Partnerships

A strategic website relaunch that strengthened Procure Partnerships’ digital presence, delivering a 22% increase in new users during the first three months while creating a platform for future growth.

  • Strategy

    Website Relaunch

  • Design

    UX, Mobile, Website

  • Client

    Procure Partnerships

Open Project
01 // Project Overview

Evolving a trusted platform for future growth

Procure Partnerships had built a strong reputation as a trusted framework provider, but its existing website no longer reflected the scale of the organisation or supported its future ambitions. The business needed a platform that matched its position within the market.

Working closely with the team, we created a website with clearer navigation, an improved user journey and a more structured approach to content. This gave public sector audiences easier access to key information while providing a platform built to grow with the business.

The relaunch has already delivered encouraging results, increasing both new and active users while strengthening Procure Partnerships’ digital presence.

02 // Outcomes

Increase in core metrics

Relaunching an established website requires careful planning to protect the authority and search visibility built up over time. Every aspect of the new website was designed to improve the user experience while creating a more flexible platform for future growth.

Following the relaunch, the website delivered encouraging results. New users increased by 22% during the first three months, while active users also continued to grow, demonstrating the success of the new structure, improved navigation and content strategy.

03 // USER EXPERIENCE

Mobile View

04 // Statistics

Early Performance Gains

0 %
Increase in new users

New users increased by 22% during the first three months after launch.

0 %
Increase in active users

Active users increased by 15% during the same three month period, showing stronger engagement across the new website.

05 // The verdict

Feedback.

With our old site in place for almost ten years, we knew that the time was right to start considering a new site to make sure that our business continued to grow in 2025 and for the years to come.

From the designs that Emily created, through to the development that Avinash and the team put into the site, each aspect of the website has been carefully thought out. The team at Courageous has also used the data from our old sites to make smart choices with the build of the new site.


We instantly saw a positive difference in the analytics with our conversion rates increasing through an improved user journey, with our year on year sales increasing. It has been a pleasure working with Darren and his team at Courageous. The process from developing the brief through to building the site was easy.


ELAINE WATKIN JONES

DIRECTOR

Collaboration

Looking to grow?
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You’re looking for the next stage of growth for your business. You’ve built something successful, and now you want to make smarter choices about what comes next.

The digital landscape is changes fast, we and we can help.

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