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Courageous launch new eCommerce site for Pure Wall Art

We have launched a new website for bespoke wall art printers Pure Wall Art

Courageous was tasked with designing a modern ecommerce website with a simple process for users to pick their wall art and select their framing options and customisations, whilst showing the updated price for the products.

The new site offers over 300 pints for sale with different size and framing options, meaning the site can offer over 12,500 product variations for sale.

We secured the brief having worked with its sister company – Pure Invitation – for the past three years. Pure Invitation is the UK’s leading wedding invitation supplier. Owner Carol Vincent came up with the idea for Pure Wall Art during lockdown when most weddings were postponed.

Our head of agency, Darren Ratcliffe, said, ‘Through a tough period for her business, Carol came up with a great idea that makes the very most of the skills and assets that they have. Pure Wall Art will not only help fill the seasonal quiet times for Pure Invitation but will also grow to be a successful business in its own right. The whole team is excited to see the growth that lies ahead for the business.’

Pure Wall Art owner Carol Vincent said, ‘It’s always a pleasure working with Darren and the team. They’re fantastic at bringing an idea to life.’

‘Collaborating during the pandemic was a challenging time but Courageous were efficient and thoughtful throughout the design and build process and the result is a top-notch website that has far surpassed our expectations.’

For more project details, explore the portfolio page here.

Darren
Darren
https://courageous.co.uk
Darren has been shaping the digital sector since 1999, launching his first agency in 2007 and founding Courageous in 2015. With over 25 years’ experience, he delivers solutions on Shopify, Magento and BigCommerce, integrates marketplaces and email campaigns to drive growth. Under his leadership the agency has been widely recognised as a leading website design and eCommerce innovator globally. Darren builds transparent, long‑term partnerships with clients like eBay and JD Sports, co-founded the UK’s largest Amazon Sellers Conference, has delivered workshops for the Department for International Trade and champions continuous learning and resilience daily, inspiring others to do the same.